21 июня 2006 года

Interop Moscow

MediaLive International, an international media and marketing company that drives the advancement of technology in business, and Fort-Ross Ltd., the leading organizer of IT related events in Russia, today announced InteropR Moscow 2006. The inaugural Interop Moscow will be held at Krokus Expo in Moscow, Russia, June 21-23, 2006.

The creation of Interop Moscow gives enterprises, small and mid-size businesses, and channel partners the ability to hear from industry leaders about future direction, find and learn about new products, attend educational sessions and network with peers. Interop Moscow will feature a strong B2B focus with an executive level audience including keynote speakers to the conference program, CIO's and CEOs, key players of the world IT industry. This event is the main channel for international companies looking to successfully penetrate the Russian market.

The event is endorsed by The American Chamber of Commerce in Russia, All Russian IT Industry APKIT, Russian Software Development Association RUSSOFT, Business Information Service for the Newly Independent States BISNIS. Trade Fair Certification by the U.S. Department of Commerce is being submitted.

"Interop Moscow marks a new move towards integration of the Russian IT market into the Global Economy," said Valentin Makarov, chairman of Fort Ross Ltd, President of RUSSOFT Association.. "With the unprecedented boom of Russia's IT industry, Interop Moscow will address this growing market and provide a venue for vendors and clients to network with potential partners in the international market."

For 20 years, Interop has held a unique place in the IP networking and infrastructure markets, and is responsible for fostering the innovation that has fueled the revolution and evolution in IP networking. With network convergence now taking center stage as the key enabler of the latest technology innovations, Interop will continue to show how all of the pieces fit together to help IT organizations overcome their business challenges.

"MediaLive International continues to meet the needs of evolving markets by providing a place for buyers and sellers to learn about the latest technology innovations in order to drive their business objectives," said Robert W. Priest-Heck, President and CEO of MediaLive International. "Interop Moscow clearly does just this, addressing the growing Russian IT industry by providing the environment needed to allow the industry to advance the evolution of innovative ideas and technologies."

Interop Moscow will focus on the following IT themes: wireless and mobility, VoIP, security and data management. Such annual and wide-visited Russian IT Conferences as: Russian CIO Summit and Open Source Forum as well as company seminars and presentations will take place in frames of Interop. Over 40% of Interop Moscow exhibitors will be international companies. Besides the strict B2B focus, the large part of Interop Moscow will be devoted to the matchmaking and finding the new distribution channels. The special service of matchmaking and meeting bookings will be provided by MediaLive International and Fort-Ross Ltd. Interop Moscow will become the leading destination for Information technology buyers and sellers in the region.

About Interop

Part of the MediaLive International, Inc. family of global brands, InteropR has led the revolution and evolution in IP networking for the past twenty years. InteropR is dedicated to promoting and demonstrating the interoperability of the converged network, applications and devices to seamlessly exchange and use information to address the full range of business challenges facing IT organizations today and tomorrow. As the leading destination for technology buyers and sellers, Interop has fostered the growth and evolution of the IT industry for the past two decades, and remains the most anticipated and only comprehensive IT event. Through in-depth educational programs, workshops, real-world demonstrations and live technology implementations in its unique eNet and iLabs programs, InteropR provides the forum for the most powerful innovations and solutions the industry has to offer. InteropR Moscow 2006 will take place at Krokus Expo in Moscow, Russia, June 21-23, 2006; InteropR New York 2005 will take place at the Jacob K. Javits Convention Center in New York City, December 11 to 16, 2005. Interop Las Vegas 2006 will take place April 30-May 5, 2006 at the Mandalay Bay Convention Center. Interop Paris 2005 will be held October 18-19 at Paris Expo, Porte de Versailles. For more information about the event, please visit www.interop.com.

WHY INTEROP MOSCOW?

• Russia’s IT market average growth of 25%-30% per year
  
• Strict B2B focus
  
• Channel programs
  
• Develop brand awareness and showcase new products
  
• Target specific attendees through interactive programs and workshops
  
• Demonstrate new technologies
  
• Gain valuable exposure from Russian media
  
• Ability to hear from industry leaders about future directions
  
• Attend educational sessions and network with peers
  
• Exhibition area of 3000 square meters
  
• IT Conference with world-renowned Keynote speakers
  
• Conference tracks devoted to Russia’s IT industry "hot topics."

KEY FACTS

• Themes - Wireless, Security, VoIP, Data Management, Open Source
  
• Place - Krokus Expo (a brand new exhibition center in Moscow)
  
• Time - June 21-23, 2006, 10.00 - 18.00
  
• Prospect Exhibitors - 300+
  
• Prospect Attendees - 15000+
  
• Audience Profile - CEOs, CTOs and CIOs of Russian large and SME businesses, system integrators, software developers, government representatives, media and analysts.

FOR FURTHER INQUIRIES

William Patrick Carlson
Director of International Sales, MediaLive International, Inc.
william.carlson@mlii.com
Tel + 1 415 905 2667

Irina Voronkina
Head of International Sales Department, Fort-Ross, Ltd.
info@fort-ross.ru
Tel + 7 812 3317560